The Trust is aiming to increase the uptake of school meals and improve food skills through education.

Prue Leith, the Government’s new school meals adviser and chair of the Trust, said last month that parents should ration children’s pocket money to stop them buying sweets and fizzy drinks on the way to school.

The food writer and broadcaster warned that the decline in traditional family meal times meant growing numbers of children could not use a knife and fork.

Jamie stalls on running restaurant - Jan 24 2007
Jamie Oliver might be a veteran when it comes to campaigning for healthier meals, but it seems the TV chef is still not ready to run his own restaurant.

Although the 31-year-old owns East London eaterie Fifteen, he rarely cooks there, giving that task to graduates of his training programme, the Daily Express reports.

He told the paper that one day he will be old and wise enough to open and run his own "exclusive" place.

"I’ve got plenty of time for all that and maybe one day I will open a place of my own," he said.

"If I do, it’ll be somewhere a bit exclusive, somewhere that enables me to fulfil my love of food. I’ve still got a long way to go as a chef, that’s for sure."

Jamie, well-known for his crusade against turkey twizzlers and other unhealthy school grub, is proud of his success on the small screen.

"As for TV, I don’t have any strategic marketing plan about what’s next. Besides, how can I improve on School Dinners? That’s probably the pinnacle of my career."

Jamie plays ’prank’ on gran - Dec 20 2006
Cheeky chef Jamie Oliver has revealed that he plays jokes on his gran - including giving her Viagra.

Luckily for Jamie’s gran - the packet just contained sweets.

Speaking on his Christmas podcast, the 31-year-old said: "I absolutely love getting crackers. You can be ridiculous and put anything in them.

"I went into a pharmacy and got a packet of Viagra. I filled it up with Smarties and put it in my gran’s cracker. She looked let down when she found out it was Smarties.

"I also got my bald dad hair growth cream. If someone’s a bit of a prude in the family - like my mother-in-law - I put an awful rude joke in there. It’s just great to see their faces."

Jamie also offers a host of culinary tips and how to organise your Christmas kitchen.

"You can only imagine some of the disasters going on - burnt turkey, fires, fingers getting cut off," he laughs.

New show extolls delights of road-kill - Dec 14 2006
It’s unlikely to be a hit for children’s lunch boxes but Jamie Oliver is making a new TV show about the benefits of eating road-kill.

The BBC programme, by Jamie’s TV production company Fresh One, features pioneering forager and road-kill chef Fergus Drennan.

His delicacies include badger meat balls, roasted duck and wild squirrel stew.

But unlike the meals served up in Jamie’s kitchens and best-selling recipe books, Fergus’s all have one thing in common - the animals met their death on the road.

Drennan, 35, an acquaintance of Oliver, serves the campaigning chef’s restaurant Fifteen as well as celebrity hang-out The Ivy with freshly-foraged weeds, mushrooms, nuts and berries.

A passionate advocate of the benefits of road-kill, he wants to change Britain’s eating habits and stop people consuming what he believes is bland rubbish.

If viewers are inspired to follow his example, Fergus’s road-kill recipes are expected to feature on the BBC Three programme website.

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