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Perfume was once used to attract the opposite sex,
but now a new fragrance allows you to create a better bond with
your dog.
The superbly named 'Oh My Dog!' goes on sale in
the UK exclusively at House of Fraser's stores, including Barkers
of Kensington.
Here's a few words from the Press Release if you
don't believe this -
Oh My Dog! was created by dog-loving businessmen
Laurent Jugeau and Etienne de Swardt, ex-Givenchy. Internationally
renowned dog behaviorist Patrick Pageat consulted closely on the
project.
"Oh My Dog! eau de toilette and all-over shampoo
is a fun and stylish way to strengthen the bond between dog and
man, woman or child. To apply the fragrance, owners spray Oh My
Dog! onto their hands, then stroke the dog's back and sides.
The scent is so appealing that owners will want
to wear it, too! And dogs will love the attention! Oh My Dog! was
created by expert 'nose', Bernard Ellena from Dragoco. He carefully
eliminated odours such as citrus that might offend a dog's remarkable
sense of smell and included many appealing fragrances like Vanilla
Absolute, which dogs love.
Dog owners of all ages plus stylish, urban types
will love Oh My Dog! It taps into the booming pet grooming trend,
and links with the luxury lifestyle where matching owner/pet accessories
are desirable.
Oh My Dog! has been a huge success in France, Tokyo,
the US and is now set to hit the UK exclusively through House of
Fraser stores from 1st September.
Also from Dog Generation, look out for Oh My Cat!,
available from November.
Oh My Dog! Perfume and All Over Shampoo will be
available exclusively on the beauty floors of House of Fraser Stores
nationwide from 1st September 2001 priced £25.00 for 100ml
spray and £13.50 for All Over Shampoo.
thanks to George for being the model for this
feature
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